Tuesday 1 February 2011

Honda Branches into Fashion



Honda’s latest branch out into fashion proves that brands are not necessarily restricted to promotion within the confines of their sector. Going back to its roots and tapping into the loyal following the brand developed in the 1970s, Honda has launched the Honda Heritage Collection, created using original Honda apparel and advertising designs from the 60s, 70s and 80s.

The clothing line has a distinctly American look and includes limited edition logo T-shirts, sweatshirts and bags. Honda is looking to expand the collection in the future to include cafe racer leather jackets and casual wear.

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