Monday 10 September 2012

Sky Ride Edinburgh & Sky Ride Ipswich are a roaring success!

10,000 cyclists enjoyed a fantastic day at Sky Ride Edinburgh, as the city was transformed into a bike rider’s paradise. It was the first time Edinburgh had hosted a Sky Ride and participants cycled around the 10km traffic-free route passing by some of the city’s most iconic landmarks - Scottish Parliament, Holyrood Palace and Arthur’s Seat.

There were plenty of activities for everyone to enjoy; at Holyrood Park crowds were stunned by some amazing BMX and mountain bike demonstrations. Others enjoyed a well-earned break with a coffee from the British Cycling Bike CafĂ© and lots of children got creative, decorating their Sky Ride bibs in the Art Attack area. The Bike Station and The Edinburgh Bicycle Cooperative were busy all day providing Dr Bike advice and repairs to participants. Chris Hoy and Edith Bowman attended and we carried out a live Q&A with Chris Hoy with questions submitted through facebook and twitter.

Over in Ipswich, 12,000 riders took to their bikes and cycled the 5km route in the sunshine. The riders were also lucky enough to wave off Team Sky as they embarked on Britain’s biggest bike race – the Tour of Britain. To celebrate and support Bradley Wiggins, Mark Cavendish and the other Team Sky riders, we brought some very special activities to Sky Ride Ipswich. Inspired residents had the chance to take on a Team Sky challenge and try to beat Wiggins’ Time Trial time – on a static bike. Riders signed autographs and chatted to fans, and a few lucky supporters even got a tour of the Team Sky bus.There was a whole host of entertainment all around the route, and activity areas at the Customs House, Alderman Park and the Cornhill Forecourt which delighted riders as they rode around the route.







Tuesday 4 September 2012

CRUK Cancer Awareness Roadshow Visits Old Treacle Factory!


RPM has worked with Cancer Research UK to implement their Cancer Awareness Roadshow for over six years. The mobile unit tours harder to reach communities throughout the UK offering cancer prevention advice and free medical screenings from trained CRUK nurses. Over the years the Cancer Awareness Roadshow has doubled in size and reach, starting with just two mobile units in 2006 with a fourth introduced in 2011. Teams predominantly visit outdoor locations such as shopping centres and high streets, but are also provided with small kits to allow for flexible indoor working in locations such as work places, leisure centres and small community centres

Now it's RPM's turn to get our health checked! The Cancer Awareness unit will be hitting up the RPM car park on Thursday, offering all staff free health checks including BMI, waist measurement, and smokelyzer tests, as well as the opportunity to have a one-to-one consultation with the on-board nurses.

We’ve seen over 250,000 people from all over the country including the regions of Scotland, North east/west, Wales, Manchester & Birmingham, which is an enormous achievement! Check out the CRUK film on the effectiveness of the Cancer Awareness Roadshow, and you can see some pics on our Flickr page.

Monday 3 September 2012

OurKidBrother Coverage in Access All Areas

Big shout-out to RPM's talent partner, OurKidBrother, who recently secured some press coverage in Access All Areas magazine. Julia Bruns, Director, spoke to Editor Nic Howden about how to secure the ideal band and brand partnerships. Check out a snap of the coverage below.