What is Pop...? Cultural Icons, National Lottery, Celebrity Style? It is all of these and more. The perception of Popular Culture has moved from being the route from cool to un-cool. Alternative music and culture seems to have become the new pop. Are the cool kids now the ones who rubbish the mainstream? Has this made Alternative the new Pop?
The phrase popular culture was first used in the 1950's but was not readily used until TV made Pop more mainstream and it became easier for people to spot and follow trends.
Pop is generally measured by exposure in; news, events, trends, fashion and celebrity following.
“If the kids find it cool it must be Pop!”
Pop has sprouted many trends and followings, such as Cool Hunters who seek out the latest and coolest trends. TV programs that constantly push Pop based shows to willing and eager audiences. However, the coolest patrons of this media are now denying their Pop existence which makes them more “cool” than the rest. Does this mean that they are now Pop? Or has pop become “Retro”?
Perhaps Pop should be re-named to make it sound cooler and more acceptable
No comments:
Post a Comment