Our Head of Retailer Engagement, Simon Couch, gives advice to retailers looking to create stand out and build shopper engagement using a minimal budget. He urges retailers to remain reactive to events on a local and national level such as The Diamond Jubilee and The Olympics, and create synergies with these through relevant messaging, exclusive offers or bundle deals. The coverage is soon to be featured online which you can check out by clicking the following link: www.retail-week.com/surgery.
Monday 23 January 2012
RPM in Retail Week - Shopper Engagement
Our Head of Retailer Engagement, Simon Couch, gives advice to retailers looking to create stand out and build shopper engagement using a minimal budget. He urges retailers to remain reactive to events on a local and national level such as The Diamond Jubilee and The Olympics, and create synergies with these through relevant messaging, exclusive offers or bundle deals. The coverage is soon to be featured online which you can check out by clicking the following link: www.retail-week.com/surgery.
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