This year a special award for Experience Brand of the Year was introduced and RPM nominated Sky. Recognising a brand that has truly embraced live experience and made a significant impact on consumer awareness and brand perception, we were thrilled that Sky was declared overall winner!
The Brand Fans Award looks to award campaigns that have deeply engaged consumers and stimulated behaviour change. In this category RPM and Sky were awarded GOLD for Skyride, a campaign we are very proud of!
The Talisker Sail-In Cinema activation was awarded SILVER in the Most Effective Integration/Amplification category and BRONZE in the Most Immersive Event (Mass Consumer) category.
A tremendous evening for us and our clients and a huge congratulations to all involved on these campaigns.
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