We're intrigued by design consultancy Antrepo's latest project, which focuses on stripping familiar consumables down to basic packaging and branding. In their words, "Our latest project is about simplicity and we try to find alternate simple versions for some package samples of the international brands. We think almost every product needs some review for minimal feeling". The website presents an 'original version' of products ranging from Nutella to Cornflakes to Durex, followed by a 'simple variation' and then a very basic 'more simple variation'.
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