Subway has launched the snazzy Subway Café. Designed to be a cross between a sandwich shop and cosy coffee bar, customers will be able to drink their coffees in a relaxing setting, with comfortable armchairs and lounge-style seating, furnished with brick and wood-panelled walls and a cosy fire.The new development follows the lead of McDonald's' highly successful McCafé, which has outperformed expectations and helped drive up sales in both the US and Europe last month, with offerings such as frozen strawberry lemonade and McCafé Shakes. The chain will also be introducing a mango pineapple smoothie later this year.
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